Want Profit For Your Turnkey Internet Business? Tune In To WIIFT!

Starting an internet business profitably begins with finding a needy market and providing them with value above and beyond what they expect.

A turnkey internet business plays on that foundation wonderfully by both identifying a needy, hungry market and providing products that bring enormous value to that market.  It’s one of the primary reasons that you may find this business model works so very well.

Noah St. John is someone who truly gets that concept and in is latest newsletter he illustrated the concept so clearly that I wanted to share an excerpt with you (I have abbreviated some of the comments and added some of my own as well – Noah’s words are in quotes and italicized).

This is a bit of a long post today but, truly…I believe well worth it for the value it offers.

“People who can put themselves in the place of other people need never worry about what the future has in store for them.”
- Owen Young

We’ve all heard of the radio station WIIFM. It stands for “What’s In It For Me?”

That is the “station” our minds are attuned to 24 hours a day, 7 days a week, 365.25 days a year. (Had to take Leap Year into account there.)

When you are listening to someone, reading something, watching TV, doing A-N-Y-T-H-I-N-G and E-V-E-R-Y-T-H-I-N-G, in your mind is a constant patter of:

“What in it for me? What is the BENEFIT I’m going to get from doing this? Why should I do this?”

It’s been said that humans are unpredictable creatures. But actually, WIIFM is the one thing you can count on human beings doing with absolute 100% total titanium certainty.

In Dale Carnegie’s classic How to Win Friends and Influence People…a paragraph by Carnegie:

“Remember that the people you are talking to are a hundred times more interested in themselves and their wants and problems than they are in you and your problems. A person’s toothache means more to that person than a famine in China which kills a million people. A boil on one’s neck interests one more than forty earthquakes in Africa. Think of that the next time you start a conversation.”

Wow! Did you have any idea that people were that selfish?

It’s not that you have to stop asking for what you want or never think of your self  you just need to find a good balance:  How can you do that?  Read on for some more of Noah’s advice…

Simple: by framing every sentence I utter in What’s In It For THEM.

When approaching a colleague, particularly a superstar, there’s only one question I ask:

“How can I be of Value to you?”

Everyone wants to make more money, grow our business, and share our gifts with more people around the world.

If you are the one person in a million (and this number is pretty accurate) who thinks in terms of the OTHER person’s benefit, it’s going to be awfully hard to turn down your request.

On the other hand, if you act like everyone else – only thinking in terms of your OWN benefit – it’s going to be very EASY to turn you down.

Here are 5 ways you can tune into station WIIFT…

1. Put yourself in their shoes. Really.

Of course, you know what YOU want. But did you take the time to think about what THEY want?

What you want and what they want do not have to be at odds. 99 times out of 100, there’s a way for both of you to get what you want – or something darn close to it.

2. Do your research.

Visit the site of the person or company you want to do business with. See what they’re up to. Who are their key players, what are they working on, what’s important to them.

You’d be amazed at how many emails I get that start with, “Dear Sir or Madam…”

Delete.

3. Give honest appreciation.

When I first met Jack Canfield at that awards ceremony back in 1998, the first words out of my mouth were, “Hello, Mr. Canfield. I’ve been a fan of yours for a long time.”

Sure, it may sound kind of lame. But I meant it.

I went on to tell him how I’d been seeing him everywhere online. Remember, this was years before most people even had a website!

So he got the message that I was not just another “fan”, but someone who had really done his homework. That got his attention.

4. Ask better questions.

Use your “Six Serving Men” – questions that start with Who, What, Where, Why, When or How.

These open-ended questions lead to deeper answers than just “yes” or “no”.

But remember – you’re asking about what’s important to THEM, not you!

5. Come up with options.

You’re looking for that wonderful Win3 (Win x Win x Win) – a situation where everyone wins.

Here are some things you can do for others to help THEM win:

• Solo mailing to your list about them

• Blog post about the person you’re approaching

• Tweet to your followers how great THEY are

• Facebook post with a link to their site

• Drop their name in every seminar you do (something I’ve done for Jack Canfield ever since he “discovered” me) - I’m mentioning Noah here in this blog post!

Once you tune yourself to radio station WIIFT, you’ll find that people are much more willing to help you.

So is that something you want to do? Of course you do. Why? Because of WIIFY (YOU)!

Noah’s Rule #1:

Things get very easy when you’re always talking about how the other person benefits.

Noah St. John is the #1 bestselling author of The Secret Code of Success: 7 Hidden Steps to More Wealth and Happiness (HarperCollins).

Joe Vitale says, “Noah awakens you to the magic of your own inner power – with the magic of a question.”

I am a huge fan of Noah’s work and this particular article really resonated with me.  Especially given the nature of the Internet and the propensity for so many to take advantage of newcomers.  It’s a sad reality.  However, if you and I dedicate ourselves to consistently providing value and genuinely helping others to succeed…then we have no choice but to see that manifest into success for ourselves (the old reap what you sow law:)).

I have read Noah’s Secret Code of Success and find it to be a remarkable book.  If you click the link above to check out the book you will not be disappointed (NOPE…not an affiliate link for me…it’s direct from Noah’s newsletter and he deserves all the credit!).

I hope that you’ve enjoyed Noah’s perspective.  Never has it been more important that we reach out an help one another than now…at this time…in this economy…in this climate.  I look forward to hearing your success stories and how you have tuned in to WIIFT to profit with your turnkey internet business!

As always, I wish you the best in your journey to attracting abundance and online success,

~Loreen

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